Our media project, McCheese and Callaghan was based around the genre of Action comedy, a very perculiar yet funny brand of genre in the film industry, and after doing some research into action comedy distribution I found out the following things. Similarly themed cop/vigilante comedies were very popular with audiences. BoxOfficeMojo.com which is a website dealing with the amount of money movies make) was a useful tool to gauge the popularity of the genre.
Rush Hour: $244,386,864 - New Line
Men in Black: Columbia - $250,690,539
Tropic Thunder: $188,072,649 - Paramount (Dreamworks)
Bad boys: $65,807,024 - Columbia
These figures showed me that this genre is very popular with audiences, depending on the success of the film itself. The top 30 action comedies on the website earned more than £20 million dollars. Although the costs to produce an action comedy vary from high to low (given the amount of special effects and costly shooting locations), there is a mixed cost to profit ratio, varying from low to high. Even so, the distribution of the genre is popular with a lot of studios, producing several action comedies a year, raking in alot of profit for the production studio of each film, as you can clearly see from the amount made from each film shown above.
There were so many distributors of the genre that I had to do a little bit more research to find the best studio. My movie has a typical action comedy storyline so it was obvious that a more creative and dangerouslly minded distribution company would have to be found. I would say that a good production company would be Columbia, as it has a bigger ratio from the figures shown above, they seem to be a realible industry when it comes to action comedy. And seeing as I myself have seen several films from this company, I would say its a safe bet choosing a company such as Columbia to produce the film, because of the way they create their action comedy movies; With a really good mix of comedy and action, keeping the audience on the edge of their sits, and their ribs hurting from countless amounts of laughter.
Rush Hour is the closest action comedy to the one that we developed. It also deals with dictators and a corrupted government and the comedy is mined from the main characters clashing with these groups and trying to bring them to justice, which is, again, very similar to the way our film works.
As well as their previous record for developing successful mainstream action comedy movies, they seem to be very successful in the theme of genre, with films such as minority report, Evolution and A Knights Tale, this distributor seems to be very skilled at mastering the genre of action and comedy into successful box office films through that skillful editing, and hilarious comedy through the action, and violence, and funny script writing that is portrayed throughout. No other distributor seems as skilled to the art of action comedy, so Columbia would be the best fit for our action comedy, McCheese and Callaghan.
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